How to Add Target country In Google Webmaster Tools

Do you own a website that does business in different countries? Are you trying to find new customers in new markets with international targeting SEO strategies on a new site?

Google Search Console international targeting may be an easy (and effective) answer to your hopes and dreams.

If your answer is yes to either of these questions, you should take advantage of one of the most underutilized features in Google Search Console.

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Add Target country In Google Webmaster Tools

If you want to, you can set a Geographic target country in the Google webmasters tool, for your Blog or Website. This is useful if you are writing on topics or marketing products, targeted at a specific country.

Google webmasters tool has a set of extremely useful tools and utilities, especially for bloggers and those who manage websites.

Having said that, if you are a blogger or manage an e-commerce site, the Google webmasters tool allows you to set a geographic target area for your website as per your choice.

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Set Geographic Target Country In Google Webmaster Tool

Setting a Geographic target country for your Blog or website has its pros and cons. But that’s a different topic.
For a webmaster, the Google webmasters tool has many useful utilities, from basic to optimizing your site for SEO, to complete analytic reports. Setting a geographic target country is just one of them.

So let’s know more about how to set Geographic target country in the Google webmasters tool. If you like video tutorial, you can watch the Video:

First, go to Google Webmasters tool, and log in with your Google account. Google will display all your websites (if you have more than one). Choose and click the Blog or website for which you want to set a specific geographic country.

Add Target country In Google Webmaster

 

On the left side click on the “Legacy tools and reports” to expand. Under it click on “International Targeting

On the “International Targeting” page. Click on the Country Tab. On the Country page, put a checkmark on “Target users in”.

Add Target country In Google Webmaster

This will activate the country list click on the drop-down arrow and Google will give you a list of countries as a drop-down option.

Choose the country you want to target and then click on save.

That’s it, you have just set Geographic target country in Google webmasters tool.

What does this mean ?. When you set a geographic target country in the Google webmaster tool, let’s say you set the USA as your geographic target country. What happens is, Google will pay more important to your website in search results in the USA.

So your site may begin to rank higher in SERP delivered to readers in the USA. And you will get more organic traffic from the USA.

As simple as that, but also remember, your website rank will start declining in Google SERP in all other countries.

The downside of Targetting a specific country

But there is a downside of setting up a Geographic Target Country for your Blog or website. Before you set it, know the Good and the Bad effect of setting Geographic Target in Google.